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Social Media Statistics – March 2014

SMPerth // 05th April 2014

Statistics compiled by SocialMediaNews.com.au for March 2014.

It’s time to report the monthly stats showing the most popular social networks in Australia over March 2014.

Social Media Statistics Australia – March 2014

1. Facebook – 13,200,000 users (according to Ad tool up 200,000)
2. YouTube – 12,600,000 UAVs
3. WordPress.com – 6,300,000
4. Tumblr – 4,700,000
5. LinkedIn – 3,650,000
6. Blogspot – 2,900,000
7. Twitter – 2,500,000 Active Australian Users (see calculation)
8. Instagram – 1,600,000 Active Australian Users (see calculation)
9. TripAdvisor – 1,400,000
10. Snapchat – 1,070,000 Active Australian Users (see calculation).
11. Flickr – 790,000
12. Pinterest – 410,000
13. Yelp – 190,000
14. MySpace – 180,000
15. Reddit – 170,000
16. Google Plus – approx 65,000 monthly active Australian users (my estimation *revised*)
17. StumbleUpon – 58,000
18. Foursquare – 34,000
19. Digg – 25,000
20. Delicious – 20,000

(All figures represent the number of Unique Australian Visitors [UAVs] to that website over the monthly period unless otherwise stated).

Key Points to Note:

  • The major social networks experience small gains/ losses each month. Growth is fairly static across the board.
  • Blogging networks such as WordPress and Tumblr remain very popular. People are moving away from Blogger/ Blogspot to these services.
  • Facebook experienced an increase of 200,000 users this month according to their advertising tools.

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