However, not all social influencers are created equal. Selecting the right influencer for your brand will expose you to several potential new customers.

With a market size estimated to be worth $13.8 billion, influencer marketing campaigns look like they aren't slowing down anytime soon.

Fortunately, there’s no shortage of fantastic books to read and resources to reference. But with so much content, it can be challenging to know what’s worth reading. 

Influencer trends come and go, but with influencer marketing set to become a $15 billion industry by 2022, influencers aren't going anwhere.

Marketing to millennials is on the minds of every digital marketer nowadays. Gen Y is a demographic everyone wants to charm, but it's easier said than done.

Here's our favourite list of social media marketing tools, broken down by category as we see fit. We cover topics like SEO, design, analytics and more.

Download your free template now and discover how working with influencers can help your business make more meaningful connections.

If you’re struggling to find new ways to make meaningful connections with new and existing audiences, you should consider working with influencers.

If you’ve been searching for the best social media and marketing books to sit down and read this summer, we’ve got you covered.

From a marketing perspective, sending a DM can be an incredibly effective way forming strong relationships with customers, influencers, and other brands. But many fail to do it effectively.

The value of a social media influencer is always in question especially concerning what the right price of investment on an influencer and what is the ROI is.

The truth is that there are fake influencers out there and it is in your best interest to seek out the most appropriate social media influencers to represent your brand.