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Social Media Statistics Australia – September 2014

SMPerth // 02nd October 2014
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Statistics compiled by SocialMediaNews.com.au for September 2014.

September was a busy month for the social media and technology community in Australia. Most noticeably we saw the release of Apple’s new iPhone – the iPhone 6.

Today we will post our social media statistics update, showing the most popular social networks in Australia over September 2014.

Social Media Statistics Australia – September 2014

1. Facebook – 13,600,000 users (up 200,000)
2. YouTube – 13,100,000 UAVs
3. WordPress.com – 6,000,000
4. Tumblr – 4,600,000
5. LinkedIn – 3,900,000
6. Blogspot – 3,100,000
7. Twitter – 2,791,300 Active Australian Users (see calculation)
8. Instagram – 2,060,000 Active Australian Users (see calculation)
9. TripAdvisor – 1,650,000
10. Yelp – 1,300,000
11. Tinder – 1,250,000 Australian users (my estimation)
12. Snapchat – 1,070,000 Active Australian Users (see calculation).
13. Flickr – 730,000
14. Pinterest – 370,000
15. Reddit – 160,000
16. MySpace – 150,000
17. Google Plus – approx 60,000 monthly active Australian users (my estimation *revised*)
18. StumbleUpon – 51,000
19. Foursquare – 29,000
20. Digg – 19,500
21. Delicious – 19,000

(All figures represent the number of Unique Australian Visitors [UAVs] to that website over the monthly period unless otherwise stated).

Feel free to view our report for August to compare the figures with last month.

Key Points to Note/ Commentary

  • Facebook sees another small rise this month. Facebook always does have a degree of new users signing up, so from time to time we see them adjust their stats to reflect this.
  • Main secondary networks – LinkedIn, Twitter and Blogging platforms remains fairly steady for the month.
  • Most other social networks remaining steady with small monthly movements.
  • We are looking into retrieving additional data for Instagram’s standalone applications – Bolt and Hyperlapse.
  • ‘First Gen’ social sites (rank 13+) see gradual decreases over time.

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