Instagram has made quite a few changes to their algorithm in the past year or so.
These changes have made influencers start looking for fresh ways to increase their engagement. The solution? Engagement pods!
An engagement pod is a group of people – the number can range from 5 to 5,000+. A member of the pod posts and then all the other members engage with that post via likes, shares, comments or reposts.
This increases the engagement on the post, but how authentic can it be?
If you want to know more, we break it down even further in our original post.