A Few Words: James is a Digital Media Strategist with iSentia’s TWO Social. Joining iSentia as a Social Media Consultant from News Digital Media in 2011, James develops and executes social media strategies across Asia Pacific. TWO Social offers a complete range of Social Media services from strategy through content creation to community management.
James is the resident specialist in social media measurement and monitoring at iSentia. Consulting across iSentia’s client base of Australia’s most iconic businesses and house hold brands, from our nation’s largest sporting codes to mining company’s and everything in between, James helps clients develop custom social media monitoring strategies and quantify a value of their social media presence.
As well as social media, James’ expertise also extends across press and broadcast media measurement and analysis; providing integrated approach quantitative and qualitative media analysis.