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Facebook Marketing for Business // All The Resources

Facebook can be a powerful tool to help your business succeed.

To make sure you are getting the results you want, we have compiled the very best Facebook resources for your convenience.

Here you can find information on getting started, Facebook business management, posts and pages, competitions for your business, and advertisements/custom audiences.

Facebook is a great place to market your business and even sell products.

Facebook Statistics

Getting Started

Posts and Pages

Business Manager

Advertising

  • Facebook Ads Structure – Adverts on Facebook are organised in a simple, three-tiered structure so you can easily manage them and assess whether or not they are fulfilling your business goals.
  • The Objectives 101 – Facebook offers many advertising objectives to help you reach your business goals.
  • Facebook Ad Placements – Depending on the objective you choose when you create your ad, your ads can appear on Facebook, Instagram, Audience Network and/or Messenger.
  • Facebook Ads // Working with Conversions – One of the main objectives of marketing is to encourage people to do something that has value to your brand or business.
  • Facebook Ads // Improve Your Conversions – The story you tell with your Facebook Ad copy is what gets people to click on your Ad. In this post, we’ll show you 6 secrets to improve FB conversions.
  • Facebook Core Audiences // Find Your People – Using Facebook core audiences to find your people through is a powerful tool that will help drive your campaigns objectives to achieve success.
  • Customized Audience Participation – Make sure you are getting the most out of your Facebook advertisement

Custom Audiences

  • Facebook Ads // How to Use Custom Audiences – Facebook Custom Audiences provide arguably the best targeting across all social media platforms. They are groups of people who already have a relationship with your business.

The Pixel

Engagement

Competitions & Other Promotions

Facebook Live

  • Facebook Live – Live video presents a valuable opportunity to communicate brand story and build “authentic” relationships with fans and followers.
  • Tips & Tricks – Advice on how to use Facebook Live like a pro.

Facebook Messenger

Recommendations

  • Location-Based Recommendations in Facebook – After all, these recommendations come from people we trust the most – friends and family. It allows us to have honest conversations with people and helps us to separate good services from the bad.

Agency Stuff

Want more? Check out our Facebook Essentials webinar or our Facebook & Instagram Advertising workshop.

If it’s more resources you’re after, check out some of our Instagram Marketing Resources.

Facebook Marketing for Business // All The Resources