There are a few different channels you can choose on Facebook to get your name out there; a personal profile, a business page or a group. Each option can successfully develop your brand online, but it is important to establish which one is best suited for you.
Marketing Your Business on Facebook: How to Choose Between Profiles, Pages, and Groups
First of all, you’ll need to create a business page…but erm, how exactly do you go about creating a business page on Facebook?
When starting up a presence on Facebook for your company you will be faced with many decisions. Choosing whether to create a Facebook ‘page’ or a ‘group’ will probably be one of them.