Instagram Marketing Workshop


Don’t just dabble with Instagram. Make it work as hard as possible for your business.

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Love Insta? Not loving your IG ROI?

Double tap into Instagram’s full marketing potential.

Don’t just dabble with Instagram. Make it work as hard as possible for your business.

Use everything from Stories and Insights to hashtags and regrams to build your brand and generate traffic, enquiries and sales with Instagram. Get the lowdown on Insta’s algorithm, optimise your IG account and reach, and raise your engagement and conversion game.

Join us on at the Alex Hotel for our Instagram Marketing – Hashtags, Content & Growth workshop.

Under the guidance of renowned social media strategist and certified trainer Meg Coffey, you’ll learn how to optimise your account and reach, getting the lowdown on IG’s algorithm so you can raise your community engagement game.

In this Instagram training course we will examine:

  • Create a killer Insta bio, theme and feed
  • Use the right apps and time-saving tools
  • Separate algorithm facts from fiction
  • Learn what and when to post (and why)
  • Master the art of hashtags and regrams
  • Get to grips with Instagram analytics and ads
  • Make Stories and Highlights work for your business
  • Build and maintain an engaged community


You’re using Instagram, but you’re not 100% sure why, when or how you should. You’re looking to firm up your knowledge and tap into the bottom-line boosting potential Instagram undoubtedly offers.


Barista coffee on arrival. Yep, this is not your average function. We will give you insider knowledge and practical advice to grow your business on Instagram. A delicious morning tea with another round of barista coffee will be provided, giving you an opportunity to network with your peers and fellow classmates.

Every attendee will also receive a resource packed workbook.


Social media and digital marketing strategist Meg Coffey is a certified trainer, lecturer, media commentator, award-winning entrepreneur and regular on Australia’s business speaking circuit.

Texan by birth and Australian by choice, Meg is managing director of social and digital marketing agency Coffey & Tea, and founder of #SMPerth, the free digital-marketing knowledge-sharing network. She is also the creator of the paradigm-shifting State of Social digital and social marketing conference.

Meg brings a wealth of first-hand social and digital marketing experience and real-world case studies to her training programs, with content and conversation tailored to suit each class. That’s why every session is limited to no more than 15 people: to ensure you’re able to tap directly into Meg’s know-how and apply your learnings to your social and digital marketing activities straight away.


“Short and to the point, covering almost everything we need to know to build our knowledge on Instagram Marketing.”

“I loved Meg’s tailoring of her delivery to include references/examples relating to the industries the attendees were involved in.”

“It was an easy informal session… nice location and relevant content”

“Nice central venue. Good food and coffee. The trainer was knowledgeable and enthusiastic. Good slides”