Remove terror content or be fined millions, EU tells social media firms

Non-compliance penalty could be up to 4% of global revenue, says European commission

Intern Profile: Ciaran Foster

Ciaran has always been drawn to the screen like a moth to light. Metaphors aside, writing and digital technology are a constant source of intrigue and led him into his current degree.

Social Media Marketing: The Psychology of Colour

Intern-al Issues is a fortnightly blog written by our Intern Claire that looks at the latest issues and trends in digital marketing. Enjoy! Understanding the psychological effects of colour is vital when implementing a social media strategy. Colour can dictate how a person thinks and behaves and has a massive impact of the perception of a brand. […]

The Social Media Dictionary:
The Marketing 101 Edition

We have narrowed it down to 18 essential terms you must ultimately know if you want to succeed in the marking industry.  

What is user-generated content and how can brands use it

With organic reach declining, brands are quickly catching onto user-generated content as part of their social media strategy!

Which Social Media Platform Should You Be Using – Part Two

Before implementing your social media strategy, it is essential first to understand the who, what and why of each social media platform.

Upcoming Events

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#SMPerth September // Drinks for Perth Social Media

We’re back at an old favourite for #SMPerth September – head into Northbridge and we’ll see you at Frisk!

Instagram Marketing – Hashtags, Content & Growth [MASTERCLASS]

There’s no denying the power of Instagram – but there’s much more to it and just posting pretty pictures. Do you know how to make it work for business?

Facebook Marketing Essentials [WEBINAR]

This two-hour webinar will look at the essentials of building your brand on Facebook and will leave you trusting that you are on the right path to marketing your business.

State of Social

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#SMPerthSOS HIGHLIGHTS // Keynote from James Gilbert, Hubspot [VIDEO]

HubSpot’s James Gilbert joined us at State of Social to discuss all things innovation.Here’s a highlight of what he had to say at #SMPerthSOS

#SMPerthSOS HIGHLIGHTS // Behaviour Panel Session [VIDEO]

A group look at how behaviour affects the marketing mix and where the experts think brands need to head in the future.

#SMPerthSOS HIGHLIGHTS // Keynote from Adam Ferrier, Thinkerbell [VIDEO]

Adam Ferrier is one of Australia’s leading strategists and consumer psychologists – fusing psychology and creativity to change behaviour.

Digital Marketing Jokes To Break the Ice [VIDEO]

SMPerth brings you funny digital marketing jokes – that will not make you cringe at all…not one bit. Make sure you remember these for future office parties.

#SMPerth August // The Video Version

We were so thrilled to be in the Santini Bar of this gorgeous new hotel on the Perth scene.

6 Strategies for Using Pinterest for Business [VIDEO]

Pinterest is an invaluable tool for businesses; used as a product discovery tool, it can be influential when it comes to purchasing decisions.

Our Community

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Intern Profile: Ciaran Foster

Ciaran has always been drawn to the screen like a moth to light. Metaphors aside, writing and digital technology are a constant source of intrigue and led him into his current degree.

5 Minutes With Ryan Northover

For this series of “5 Minutes with…” we caught up with Ryan Northover – Head of Social Media Strategy at News Corp Australia.

Intern Profile: Owen Charles Johnstone

Owen loves meeting and talking to new people, it’s no wonder he found his home in marketing and public relations.