Build a social media strategy like a pro.
Stop crossing your fingers and hoping for the best. Start ticking the boxes that will maximise your social media ROI, while minimising your effort.
It’s not as simple as just throwing up a post – but you already knew that. We’ll teach you how to construct an effective plan that will help you reach your objectives and ensure you are getting ROI for your efforts.
This 90-minute webinar will look at the building blocks of an effective social media strategy and how to deliver content that will resonate with your customers.
This Developing a Social Media Strategy webinar will discuss:
- Set effective SMART goals and research your audience
- Find out how to establish key metrics and develop a content calendar
- Create and curate content people will want to read and share
- Learn how to test, evaluate and improve your strategy as you go
- Ask Meg questions and take inspiration from real-world case studies
- Pick up best-practice tips and actionable tricks of the trade
WHO SHOULD ATTEND
Post. Hope. Repeat. If this describes your social media strategy, our Developing a Social Media Strategy webinar will help you build an effective, workable social media strategy from the ground up.
Can’t make it to the live workshop? No problem. You can replay the webinar video whenever it suits you. You’ll have up to 30 days to watch the replay and download the worksheets.
This online course is delivered via video – you will receive a link to the webinar via the email address used at the time of registration. After the webinar we’ll send out downloadable worksheets packed with practical insights and actionable tips.
ABOUT THE PRESENTER
Social media and digital marketing strategist Meg Coffey is a certified trainer, lecturer, media commentator, award-winning entrepreneur and regular on Australia’s business speaking circuit.
Texan by birth and Australian by choice, Meg is managing director of social and digital marketing agency Coffey & Tea, and founder of #SMPerth, the free digital-marketing knowledge-sharing network. She is also the creator of the paradigm-shifting State of Social digital and social marketing conference.
Meg brings a wealth of first-hand social and digital marketing experience and real-world case studies to her training programs, with content and conversation tailored to suit each class.