Instagram blogger Jenn Herman says one of the biggest mistakes social media managers and marketers make is thinking Facebook and Instagram are the same thing.
Matt Navarra told State of Social '19 that Facebook pages are becoming less of a focus with groups, communities, messaging apps and bots considered areas of importance.
Establishing your brand voice on social media won't happen overnight, but the right plan will get you there so much faster.
2019 is just around the corner, so here are some social media apps to keep your eye on come the new year.
With the pace at which social media quickly changes, we’ve all been met with some challenges during our social media endeavours.
Because we know that running a business can be expensive, we’ve pulled together 10 free tools to help you understand your social media audience.
Snapchat has started 2018 with a bang and is quickly becoming a platform that is a visual magazine combining all walks of digital; personality, celebrity, social sharing and advertising in one.
Here's the funny thing about social media, you don't own it, and you cannot control what happens to your content on it.
Utilise social media to drive event sales by building the buzz well before the event starts - create shareable assets that’ll cause attendees to interact.
Behind every successful social media campaign is a talented, savvy social media manager, whose goal is to make the company’s digital brand well represented.
Given social media advertising is set to play a huge role in marketing in 2017, we’ve broken down some of the terminology you’re most likely to encounter along the way.
