Working with influencers can be an overwhelming process!
We’ll teach you best practices from the first point of contact through to campaign execution to ensure you get the right fit for your brand.
We will take a look at:
- What an influencer really is
- Defining your niche and finding the right partner
- Constructing an effective pitch list and first contact
- Understanding media kits and rates
- The brief in – from agency to influencer – what to expect
- The elements of great branded content
WHO SHOULD ATTEND
This webinar is for those who want to start working with influencers and those who want to get more from current campaigns. If you’re ready to really make influencer marketing part of your greater strategy but aren’t sure where to start, this is the webinar for you.
Can’t make it to the live workshop? You’ll have up to 30 days to watch the replay.
This online course is delivered via video. All guests also receive access to our online portal of the latest resources.
You will receive a link to the webinar via the email address used at the time of registration.
ABOUT THE PRESENTER
Social media strategist, brand marketing specialist, public speaker, and certified trainer Meg Coffey is uniquely positioned to provide a holistic range of services to individual businesses operating in niche industries. By combining research, in-depth experience, passion, and outcome-driven results, Meg creates business strategies that are individually tailored to her clients.
As a public speaker, Meg demystifies today’s fast-paced world of brand establishment, social media, marketing and PR to show how companies can take advantage of powerful digital tools to boost their bottom line through proven strategies and straight talking. Meg provides training that is informative, engaging and most importantly – useful.