Social Media for Business Workshop

Alex Hotel, 50 James Street Northbridge

Thursday 13th August 2020

Making dollars and business sense out of social media.

Facebook. Twitter. Instagram. LinkedIn. How do you make them work for your business? Which platforms should you choose? How can you ensure your investment in social will pay dividends?

Join us on Thursday August 13th for our Social Media for Business masterclass. Social media strategist and certified trainer Meg Coffey will take you on a tour of the social media world, exploring and explaining how social works and how you can make it work for your business.

The bottom line? You’ll discover how to improve it through social media.

Our social media masterclass will take a look at:

  • Expand your social media vocabulary and brand-building knowledge
  • Master the basics of Facebook, Instagram, Twitter and LinkedIn for business
  • Discover what’s new in social media and get in front of the latest trends
  • Learn about best-practice content strategies and management
  • Find out how to spend your time and social media budget effectively
  • Get to grips with social media analytics, advertising and remarketing principles
  • Hashtags & other jargon


Making a hash of hashtags? Feel like social media is draining your time, money and will to live? Our Social Media for Business masterclass will lead you out of the social media wilderness and enable you to navigate the social marketing landscape with confidence.

This is the perfect class for professionals who are working for, or who own, a small business, where getting value for money from social media is a top priority. The knowledge shared in this masterclass will not only give you a better understanding of how each platform works but also demonstrates how best use them for your business.


Barista coffee on arrival. Yep, this is not your average function. We will give you insider knowledge and practical advice to grow your business through Facebook and Instagram advertising and a bit of morning tea and networking on a rooftop terrace in the heart of Perth.

Every attendee will also receive a resource packed 35+ page workbook.


Social media and digital marketing strategist Meg Coffey is a certified trainer, lecturer, media commentator, award-winning entrepreneur and regular on Australia’s business speaking circuit.

Texan by birth and Australian by choice, Meg is managing director of social and digital marketing agency Coffey & Tea, and founder of #SMPerth, the free digital-marketing knowledge-sharing network. She is also the creator of the paradigm-shifting State of Social digital and social marketing conference.

Meg brings a wealth of first-hand social and digital marketing experience and real-world case studies to her training programs, with content and conversation tailored to suit each class. That’s why every session is limited to no more than 15 people: to ensure you’re able to tap directly into Meg’s know-how and apply your learnings to your social and digital marketing activities straight away.


“I found it really informative and provided easy to follow examples I can apply to my own work.”

“Meg was laidback, easy to understand, and very knowledgeable. Loved the content and how it was delivered.”

“Meg was very vibrant and knowledgeable. I could listen to her all day!”

“The course was everything and more I had hoped for. The content was excellent and was delivered in an easy to understand, open & honest way. It was really interesting & moved at the perfect pace for me. I liked that I felt comfortable asking questions and wasn’t intimidated.”

“Liked that it had practical advice rather than just promoting the benefits of social media.”

“Great and precise overview of social media platforms”