Make Google your friend. Make search engine optimisation (SEO) easy.
Metadata. On-page SEO. Off-page SEO. Keyword research…
SEO can be confusing, but it’s easier than you might think to get Google on your side in the war for rankings, as long as you get the basics right. Join social and digital marketing strategist and certified trainer Meg Coffey as she shines a light on the dark art of SEO.
This Google and SEO Essentials webinar will examine:
- Learn the fundamentals of online marketing and SEO best practice
- Set up and optimise your Google My Business page the right way
- Get to grips with metadata, on-page SEO and off-page SEO
- Identify your SEO search terms and run a content audit
- Set up and harness the power of Google Analytics
- Ask Meg questions and take inspiration from real-world case studies
- Pick up best-practice tips and actionable tricks of the trade
WHO SHOULD ATTEND
SEO is important. You get it. But you don’t understand how to get your SEO house in order and give your business the best chance of being found online. Don’t worry, that’s exactly why we created the Google and SEO Essentials webinar.
Can’t make it to the live workshop? No problem. You can replay the webinar video whenever it suits you. You’ll have up to 30 days to watch the replay and download the worksheets.
This online course is delivered via video and is supported with downloadable worksheets. You will receive a link to the webinar via the email address used at the time of registration.
ABOUT THE PRESENTER
Social media and digital marketing strategist Meg Coffey is a certified trainer, lecturer, media commentator, award-winning entrepreneur and regular on Australia’s business speaking circuit.
Texan by birth and Australian by choice, Meg is managing director of social and digital marketing agency Coffey & Tea, and founder of #SMPerth, the free digital-marketing knowledge-sharing network. She is also the creator of the paradigm-shifting State of Social digital and social marketing conference.
Meg brings a wealth of first-hand social and digital marketing experience and real-world case studies to her training programs, with content and conversation tailored to suit each class. That’s why every session is limited to no more than 15 people: to ensure you’re able to tap directly into Meg’s know-how and apply your learnings to your social and digital marketing activities straight away.