Social Media Perth #SMPerth

Building customer personas is crucial in helping better understand the type of customers you should be targeting online.

Thanks to AI, the line between fake and legitimate is becoming increasingly blurred, and fake followers on social media are no exception to this. 

A digital marketing client onboarding checklist is an essential part of any digital marketer's arsenal, taking the pain out of the onboarding process.

Many businesses claim to care about their customer journey, but how many businesses actually take the time to experience that same customer journey themselves?