Hashtags on social media feel like they've been around since its inception, but are hashtags still relevant on social media in 2023?

In today's fast-paced and uncertain world, nostalgia has become a valuable tool for social media marketers.

Bluesky is aiming to make “social networks work more like emails, blogs, or phone numbers.”

Social media platforms are growing in popularity, with 4.80 billion active users reported globally.

For brands looking to harness the power of video content, the question of whether to create long-form or short-form videos is a complex one.

How can anyone stay on top of their 2023-24 digital marketing plan with so many opinions flying around and things changing so fast? Well, here’s what we do.

According to the Year in Search 2022 report, three major consumer trends will impact marketing strategies: soul searching, value hunting, and finding joy.

To help get your creative juices flowing, we've compiled a list of 10 ideas for Reels that can work for any social media agency in Australia.

Social media fails happen to the world’s biggest brands and the smallest content creators alike, and 2022 was no exception

While it’s still early days for 2023, if the first month is anything to go by, social media use is well and truly on the rise.