A/B testing is research that lets you test small sample variations of market materials to decide which is the most effective with your desired audience.
A/B Testing on Social Media
Let’s face it – not everyone understands some of the technical jargon around social media and digital marketing, so when you have to explain it to your boss or clients, it can be a challenge. Here are some key tips on how to create a social media report and explain it to your boss or client.
If you are spending any money on a marketing campaign you need to know how it is performing – you want to know how effective it is, right?
It pains me to say this… but if this is happening to your page, your content most probably sucks.