Speaker Profile: Adam Barrell

Name: Adam Barrell
SMPerth Speaker: August – Twitter Cards & Strategy
Job Description: Social Media Strategist and Tweet Perth Founder
Twitter: @tweetperth and @adam_barrell
Website: www.tweetperth.com.au and www.adambarrell.com

A Few Words: Adam’s understanding of digital media and new media trends, both from a technical, tactical and strategic view point is extraordinary. Adam is truly passionate for all things digital, in particular, his skills in social media marketing and networking are what separate him from other professional in the field.

In Early 2011 Adam founded Tweet Perth a website designed to pull tweets from Twitter relevant to Perth (news, traffic, weather, sport, events etc) in real time to his website. The Twitter account @tweetperth was also established and is now considered one of the most trusted and influential Twitter accounts in Perth with over 31,000 followers. Adam initially understanding the potential associated with such an idea registered all the other key cities within Australia and hops to launch the other major cities in 2014.

Along with Tweet Perth, Adam is currently employed at Trilogy Advertising and Marketing to head up Social Media and Web Design. At Trilogy Adam is able to create sophisticated strategies to resolve complex digital marketing problems to exceed client expectations.

Adam was also recently hired by Telethon to be apart of the Telethon Social Media Team to create and manage Telethon Social Media campaign for the weeks leading up to and during the event. Telethon saw record Social Media results this year and look to further build on in the coming years.