According to the Year in Search 2022 report, three major consumer trends will impact marketing strategies: soul searching, value hunting, and finding joy.
Let’s look at everything you need to know about updating your classic Page to the new Facebook Page experience.
X alternatives are nothing new, but can any of these platforms actually take on the social media behemoth?
Selling on Instagram has quickly become a staple feature of the platform, with many businesses seeing significant returns.
If you’re actively trying to sell and reach people on Pinterest, you need to optimise Pins for search.
User-generated content is an excellent tool for improving SEO through trust, community, and so much more.
Blogs increase sales by allowing you to reach new audiences, target specific interests, and focus on appropriate keywords.
Writing Instagram ads that convert is a skill that all digital marketers should practice.
Deciding what to charge to run Facebook ads is a complex and important decision, but you should ask yourself regularly.
Just look at any successful Instagram account. Each photo is carefully selected and curated to best reach their desired audience, often leading to high engagement and conversions.
As part of our Social Media Dictionary blog series, we’ve made a list of online terms, slang, words and acronyms to keep you up-to-date.
Pinterest for business? In the busy world of social media, with massive superpowers like Facebook, Instagram, and Twitter, Pinterest often gets forgotten.