Let’s take a look at some tips and tools for using Instagram Analytics and how you can use them to help inform your Instagram marketing strategy.
If 2020 taught us anything, it’s that predicting the future is a fool’s game. What kind of nutcase, after all, could have forecast a global pandemic, civil rights revolution, and Fleetwood Mac back in the charts?
In response to the dramatic changes in consumer expectations and behaviour, Google has sought to revolutionise the foundations of analytics on a broad scale.
Social media shorthand is amazing, extensive and at time wholly overwhelming. Here's our top list of social media acronyms to keep you ahead of the game!
But maybe you’ve been using the platform for a while. And maybe you’re struggling to come up with interesting ways to maximise its potential. Again, don’t worry. We’ve got you covered.
Nowadays, with so much video content being produced, video editing apps are popping up left, right, and centre. But which should you use?
When we think of social media tools best suited to grow a business we think of Facebook, right? Or perhaps, Instagram. But what about YouTube?
We are all too familiar with some of the most recognised social media networks in the western world, but many of these channels may somewhat be inaccessible to some of the world’s largest markets.
Businesses don’t sell to businesses. Businesses don’t even talk to businesses. Here are a few tips to avoid falling into the trap of boring B2B marketing.
The value of a social media influencer is always in question especially concerning what the right price of investment on an influencer and what is the ROI is.
We're constantly told that the Holy Grail is increased engagement. That would be fine if we could agree on what engagement actually is – and why it matters.
Much of what we do in social media hinges on the assumption that I can’t be held liable for something you post. Obvious, right?
