Facebook Reactions! Apparently, people LOVE using emojis to express their emotions on a topic. But, what does it mean for your news feed?

Adding a link to your Instagram Story means that with a simple swipe you can take your audience from a casual social scroll to direct interaction with your blog, promotion or product.

We have narrowed it down to 18 essential terms you must ultimately know if you want to succeed in the marking industry.  

Today we go through measuring ROI for your social media and the tools and techniques that you can use to make it a smoother process for you.

To ensure your company doesn't suffer any social media disasters, we want to show you how to write a social media policy for your company.

Whether you have a small business or a big company, getting social media wrong can hurt your reputation.

Whether you are a Snapchat veteran or a total newbie, continually creating visually pleasing content can be difficult.

While the benefits of user-generated content are plentiful, it can be difficult to filter through the noise. Here are four tools to try for curating UGC.

Pinterest is an invaluable tool for businesses; used as a product discovery tool, it can be influential when it comes to purchasing decisions.