Following social media trends is crucial in ensuring you're not using outdated or ineffective strategies on social media.

Your account needs to meet the platform’s strict criteria and be a notable account to get verified on Instagram. 

Instagram Trust Score, also known as a “health ranking”, is how Instagram monitors your account and its activities to decide if it is reliable.

Facebook Groups are a fantastic way to reach out to new and existing customers while avoiding Facebook's dreaded algorithm.

LinkedIn company pages offer great opportunities to drive brand awareness and engage with professional audiences, so why are they often overlooked?

Facebook post types continually evolve as the platform explores new features and trends. But which post types are right for your business?

Instagram metrics are crucial to gain insights into your audience and create a content strategy that drives results and converts.

Blogging with Pinterest may seem like a strange idea for the platform known for recipes, DIY projects, and design inspiration.

Organic reach used to be the cornerstone of social media platforms like Facebook, so what's changed and how can you fight back?

We're sharing five tips you need to know to increase your brand's profile TikTok and Instagram Reels and improve your marketing performance

It's changed the lives of modern society; from how we do business, how we are entertained, how we interact with each other and yes, how we are governed. Here are 10 essential moments in social media history over the last 20 years.

All this data means it’s never been easier to cherry pick the numbers that support whatever it is we want to prove or whomever we want to impress.