Given social media advertising is set to play a huge role in marketing in 2017, we’ve broken down some of the terminology you’re most likely to encounter along the way.

Many businesses fall into the trap of thinking they need to be active on every social media platform under the sun, but that’s simply not true, especially when it comes to investing money and running paid ads.

Instagram engagement can sometimes be elusive, but there are steps you can take to give your content a fighting chance.

However, not all social influencers are created equal. Selecting the right influencer for your brand will expose you to several potential new customers.

If you’re considering venturing into the world of TikTok ads for your brand or business, there are a few things you should consider before taking that leap. 

Social media apps come and go, often failing to live up to outlandish claims about privacy, changing the world, and not running ads. But some survive. 

This is it. The ultimate list of Linkedin Statistics that you need to know. We've scoured the web and compiled everything we could find into one complete record, full of sources.

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This is it. The list of YouTube Statistics that you need to know. We've scoured the web and compiled everything we could find into one record.