35 New Stats About Social Media // Social Media Perth

Looking for up to date Social Media Stats? Check out our 2020 Facts & Figures.

Who doesn’t love some juicy social media statistics?

It seems like every day numbers are climbing, behaviour is changing and new patterns emerge.

We’ve scoured the web to bring you 35 new stats about social media that you’re going to want to know!

Facebook has approximately 8 billion daily video views from 500 million users
The average person spends 35 minutes per day on Facebook
The average user has 155 Facebook friends
There are approximately 270 million fake Facebook profiles
Facebook adds a whopping 6 new profiles every second (500,000 accounts every day)
Businesses LOVE Facebook – there’s 60 million active Facebook Business Pages

There’s approximately 1.3 billion Twitter accounts, with 326 million monthly active users
The average Twitter uses has 707 followers, but 391 million accounts have zero followers
6,000 Tweets are fired off every second – That’s 500 million Tweets every day
It took approximately 1,158 days (3 years, 2 months and 1 day) for Twitter to go from its first Tweet to its billionth
Engaging with customers is a must on Twitter – 77% of users feel better about a brand when their Tweet is replied to

YouTube has 1.9 billion monthly logged in users
In a typical month, 80% of 18-49 year-olds will access YouTube
YouTube can be accessed in 80 different languages, accounting for 95% of the worlds’ internet population

Instagram has 95 million photos uploaded every day
The average user is on the social media platform for approximately 15 minutes each day
90% of users on Instagram are under the age of 35
Pizza is king! It remains the most Instagrammed food, followed by sushi and steak
The most liked Image on Instagram is of an egg with 53.3 million likes
Instagram @world_record_egg
It’s predicted that Instagram’s ad revenue will reach 10 billion by the end of 2019
8% of Instagram accounts are fake
30% of Instagram accounts are inactive
60% of Instagram users find new products on the social media site
Instagram users engage with brands 10 x more than on Facebook
Including another handle in your post gives approximately 56% greater engagement
Posts that include a location gain 79% more engagement