35 New Stats About Social Media

Looking for up to date Social Media Stats? Check out our 2020 Facts & Figures.

Who doesn’t love some juicy social media statistics?

It seems like every day numbers are climbing, behaviour is changing and new patterns emerge.

We’ve scoured the web to bring you 35 new stats about social media that you’re going to want to know!


  • Facebook has approximately 8 billion daily video views from 500 million users
  • The average person spends 35 minutes per day on Facebook
  • The average user has 155 Facebook friends
  • There are approximately 270 million fake Facebook profiles
  • Facebook adds a whopping 6 new profiles every second (500,000 accounts every day)
  • Businesses LOVE Facebook – there’s 60 million active Facebook Business Pages


  • There’s approximately 1.3 billion Twitter accounts, with 326 million monthly active users
  • The average Twitter uses has 707 followers, but 391 million accounts have zero followers
  • 6,000 Tweets are fired off every second – That’s 500 million Tweets every day
  • It took approximately 1,158 days (3 years, 2 months and 1 day) for Twitter to go from its first Tweet to its billionth
  • Engaging with customers is a must on Twitter – 77% of users feel better about a brand when their Tweet is replied to





Be sure to check out the video version of this post!

What statistic surprises you the most? We would love to hear from you in the comments!

Sean Huxley
Sean graduated from Murdoch University in 2017 and went from intern to Account Manager with Coffey & Tea. He also contributes to Social Media Perth.